In 2003, I was commissioned by Taco Bell to create three images to be applied as in-score decor for the then new multi-brand stores in the YUM! Brand portfolio. The project culminated in three separate pieces of artwork created specifically for this client.
The three final pieces of artwork were reproduced on stretched canvas for the application to the decor in-store. This gives the work the vibe of original artwork rather than branded messaging. The artwork was rolled out over the next decade into most of the outlets in United States and Abroad.
Based on the success of this program, I was asked to continue with the YUM! marketing team as an Art Director / Curator to select additional artists to participate across the entire YUM! portfolio, including A&W, KFC and Long John Silvers.